The Mentholatum Company Ltd

The Mentholatum Company, is a manufacturer of non-prescription health care products. Mentholatum spans internatio nally across the globe, with products such as Deep Heat and OXY available to buy in more than 140 countries. It is widely acknowledged as a leader in the sale of topical pain relief products as well as eye care, lip care as well as skin care treatments.

“Acumen claimed to specialists in the OTC industry, and their client list and initial discussions proved that this was the case.  Acumen’s point of difference was their promise to deliver hands on specialist, senior level account Management.  We wanted to appoint Acumen because of the people and their knowledge, and their unrivalled experience having been operating in our market sector for over 12 years, and today, some 10 years later we are pleased to report they have delivered on all expectations. Acumen are an entrepreneurial media agency, constantly over delivering on campaign targets, and finding innovative and ground breaking initiatives to make our media budget work even harder.”

Andrew Tasker, Managing Director